About

We believe aspiration is powerful motivation

That’s why we work exclusively with brands consumers aspire to connect with and create brand strategies that empower consumers to be their best selves.

Headquartered in New York City, Woolard Brandwork helps brands hone and communicate their unique stories, evolve to exceed consumer expectations and create cultural shifts that compel behavior change.

Actionability is our art

We don’t see ourselves as “researchers” or “strategists” or “moderators,” but creatives. We invent, build, narrate, innovate, and illustrate. How we do that is simply the medium. And whether developing new-to-market innovations or optimizing advertising concepts and packaging design, our ability to bring ideas to life and inspire action is our art.